The Business of Authority
Speaking 101: Strategies and Tactics to Build Your Authority
Episode Summary
A few ways to think about how speaking might fit into your business strategy.
Episode Notes
A few ways to think about how speaking might fit into your business strategy.
Talking Points
- Three different types of speaking strategies
- What business models make the most sense for speaking
- The three stages of building a speaking practice
- Should you ever speak for free?
- How a product/service ladder comes into play when speaking
- The importance of knowing what you're selling and to whom
Links We Mentioned