The Business of Authority

The Publishing Challenge

Episode Summary

Are you ready for the publishing challenge?

Episode Notes

Are you ready for the publishing challenge?

Talking Points

• The 5 in 5 publishing challenge
• How writer’s block relates to your audience
• Developing the discipline to create habits
• What to write about
• Beginner’s mind
• Figuring out what pain your expertise can solve
• Experimenting with different markets
• Passing on your knowledge
• Different ways to leverage what you do
• Scheduling interviews
• Audience preferences for different mediums
• How long published work should be
• Narrowing it to one idea

Quotable Quotes

“If you feel like you have writer’s block, double-check that you really have a clear idea of who you’re writing for.” –JS

“I would say, go with where your passion and your heart is, related to your area of expertise.” –RM

“Find pains, find questions, and just answer them.” –JS

“I think the key is to just put it out there and to have the feeling that we all have when you hit that publish button.”–RM